BACKGROUND
Enspire Learning’s website, www.enspire.com, is critical to upholding the Enspire brand, disseminating information to current and potential clients, and generating new leads for future business. Enspire currently has a homegrown content management system that allows us to build dynamic menus and navigation. Also, Enspire’s blog is run on Drupal. In an effort to create a more easily updateable and flexible website, Enspire is migrating its website and blog to the WordPress content management system.
OBJECTIVE
Enspire is distributing this RFP with the intent to find a dependable, experienced web designer with professional experience in creating high-quality WordPress themes.
Scope of Work
Proposers must be able to create a WordPress theme based precisely on Enspire’s existing look and feel at www.enspire.com. All source material for existing web assets will be provided. While Enspire does not foresee a need for the creation of new media assets, this need will be determined during the design phase of this project. Eligible proposers should be able to manipulate the sizing and position of existing web assets. Proposers must be able to create a variety of page templates within a single WordPress theme. These templates should be able to incorporate the following features:
► Breadcrumbs
► Built-in Google search functionality. Visitors should be able to search within website using Google’s search technology, and pages should be ranked by relevance to search.
► SEO standard design elements (easy-to-use meta tagging, etc.)
► Links at top and bottom of every page for Blog, Login, Contact Us, and Site Map
► Drop-down menus within top navigation bar
► Left sidebar navigation. For example, once a user is in the Thought Leadership section of the website, all pages and subpages within that section should be accessible via a menu located on the left of the page.
► Feeds from Enspire’s blog and Twitter page
Proposer will also need to implement matching templates for Enspire’s blog at blog.enspire.com. Enspire’s new WordPress-driven sites are slated to go live on December 18, 2009.
Proposer must be based in Austin, TX and able to attend meetings on location at Enspire Learning offices. This position offers flexible working hours, although proposers should be available for onsite meetings between the hours of 9 AM and 5 PM on weekdays.
Qualifications
All responses to this RFP must display the following:
► Strong knowledge of HTML, CSS, Javascript, PHP, and browser compatibility issues
► Strong knowledge of SEO standards in website design
► Three examples of WordPress sites created by the proposer for clients that agree to serve as a reference; include links to these sites within the proposal and contact information for these clients
► Capability to produce visually attractive WordPress templates
► Ability to work well both in a team and independently
► Attention to detail and ability to meet deadlines
► Ability to both provide creative advice and take creative direction
SUBMISSION GUIDELINES
All submissions are due by Friday, November 13, 2009 via email to gordon.pels@enspire.com. Proposals should be submitted as attachments in .pdf format. Any submissions received after the specified due date will not be considered in the award selection process.
All submissions should contain both a Technical Proposal and Pricing Proposal, submitted together in a single .pdf document. Guidelines for each proposal are included below.
1) Technical Proposal
The Technical Proposal should demonstrate the proposer’s ability to meet the requirements outlined in the Scope of Work. This portion of the proposal should also clearly display how the proposer meets the Qualifications described above.
2) Pricing Proposal
The Pricing Proposal should provide a preliminary cost estimate for the Scope of Work provided herein. Enspire will award this proposal on a fixed time, fixed cost basis.
Questions
All questions regarding this RFP may be submitted via email to Gordon Pels at gordon.pels@enspire.com by Tuesday, November 10, 2009.
- Location: Austin, TX
- This is a contract job.
- Principals only. Recruiters, please don't contact this job poster.
- Please, no phone calls about this job!
- Please do not contact job poster about other services, products or commercial interests.